Symbol Syndication is a media company founded by Jonathan Hafichuk in 2014. Primarily a videography company at inception, he found the unique service of offering video production with ad-management on YouTube and Facebook to be in increasing demand. With a goal to bring high quality video production at great value to small businesses in Lethbridge and Calgary, he started building a client base.
As the company grew, we honed in on what we are best at and now only offer services we’ve found to be most valuable for our clients. Today, Symbol Syndication offers video production, photography and SEO (Search Engine Optimization) to a range of clients throughout North America.
Jon • Owner / Director
Jonathan Hafichuk’s first introduction to video was when a family friend gave him a camcorder and he started making videos with LEGO people while John Williams played in the background (anything is cinematic with John Williams).
Later, Jon dived into parkour and started making videos to get the notice of sponsors which lead to traveling around North America for competitions. After graduating from post-secondary school in Lethbridge, he started online marketing for his parents’ store, where he realized the power of video production in the digital marketing space. When other local businesses saw Jon’s work, they hired him to do the same for them. This was the birth of Symbol Syndication.
Since then Jon has expanded his business from Lethbridge to Calgary, serving some of the top companies in Canada and even several Global 500 companies.
Jon can usually be found frantically running between meetings, answering emails from other countries, failing at work-life balance, interviewing amazing entrepreneurs for The Ambition Project, taking photos for his Instagram, or attempting to climb rocks and do flips off things (parkour is still part of his life adventures).
Liam • Videographer / Editor
Liam is a videographer and editor who studied New Media and Business Management at the University of Lethbridge. He joins us with extensive experience in the video industry, starting in 2011 with a family-run television show where he assisted in both the filming and editing process.
Liam specializes in video editing, while also offering valuable experience in graphic design, photography, and illustration. When he’s not at his desk, you can find him training parkour or wandering the coulees with his camera in hand.
Maurice • Research & Development Coordinator
Maurice brings his extensive experience in research to our team. His expertise is of great value in a market where data is driving the decisions we make in terms of design, advertising and budget allocation.
Maurice was born and raised in Ireland, where he earned a PhD in electrophysiology from the Queen’s University of Belfast. After working in scientific research in Hawaii for a time, he is now conducting Neuroscience research in Canada. When he’s not working on research, he enjoys taekwondo, parkour, martial arts tricking, surfing, traveling, snowboarding, and anything outdoors. Maurice enjoys being part of a media company and the challenges of a new specialty.
Michelle • Graphic Designer
With over 10 years of experience in both print and digital graphic design, Michelle has a passion to create. From billboards and packaging to stationery and advertising materials, she was trained at SAIT in Calgary, AB to build for offset, digital, and large format presses. She also has a background in brand development and management, logo, and web design. Michelle is our primary contract designer, assisting clients with website development and graphic design.
To balance the technical nature of graphics, she loves to paint and draw. She commissions works of folk art in all sizes (canvas, murals) and loves the challenge of experimenting with different subject matter. After serving her term on the Allied Arts Council Board of Directors, she has continued to volunteer and remain active in the arts in Lethbridge. She’ll also never turn down a good cup of coffee.
Bruce the Intern • “Hey, I’m not an intern anymore!”
Bruce wanted to wait to get a haircut before getting a headshot for the website … this was 6 months ago … We decided to use the picture someone took of him while he was completing his New Media degree at the University of Lethbridge. We’re still not convinced he isn’t finished his internship with us despite already graduating.
Riley • Marketing Director
A marketing and event master, Riley Miller joins our team to help drive positive customer experience through clear communication, intuitive design, and effective long term strategy development. Leading by example, Riley’s passion has led him to lend his talents for many non-for-profit organizations, growing their impact through innovative and exciting new ideas. His work has led him to positions at the University of Lethbridge Students’ Union as their Communications Coordinator, Vice President of CKXU 88.3fm’s Board of Directors, Vice President of the Lethbridge Electronic Music Festival’s Organizational Team, and Chair of the Canadian Organization of Campus Activities Board of Directors.
He’s our very own good time enthusiast fueled as much by coffee & craft beer as he is by great conversation & developing new ideas.
"Symbol Syndication set up my Facebook page and website, they are also doing SEO work on line for my business Cully's Junk-IT. My workload has considerably doubled and profits are up. I would highly recommend this service to any new business owner or existing business to increase awareness and maximize profits."
—Sean Cullen, Director, Cully's Removal Services - SEO Client
"One of the best videographers I've ever hired, and worked alongside. We've done several projects together and Jon's skill set never ceases to impress. Easy to work with, great footage and editing every time. Fast turn around times, always has the latest gear to get the job done right! Would recommend to anyone looking for video content to promote their business."
— Jaime Vedres, Jaime Vedres Photography - Calgary Videography Client
"I have worked with Jonathan on a number of occasions and his professionalism and hard working attitude never diminishes. He is a very skilled videographer. I trust Jonathan not only as a friend but someone who truly will give you 110% toward your project."
— Jonathan Blackwood, My World Photography
"We hired Jon to do our promotional videos for Hudsons. Was great to work with and would recommend him and his team!"
— Hudsons Canada - Video Production Client
"Personally and as a part of Sago Team working with Jonathan has been a real pleasure. He and his team have been very patient. And there was not any language barrier. I highly recommend him for his video and photography art. Jonathan is super sensible to understand what we needed for our videos and photography."
— Maria Ospina, Sago Services - Calgary Video Production Client
"Symbol did our wrap up video for L.E.M.F. and we could not have been happier with the way it turned out. Excellent videographer, great editing, really professional and well done. Couldn't recommend them more!"
— Marty Funkhauser, LEMF - Lethbridge Videography
"Symbol Syndication has done about 7 videos now for our company and I must say, they are amazing! Every single one looks so good. I would highly recommend them, they do really good work."
— Jerrod Procee, Lawn and Snow Bros - Video Production
"I had Symbol Syndication build me a basic website for my business to help me get going. Jonathan was on the ball from start to finish, and built exactly what I wanted, and what fit my budget. Very focused guy, who not only wants to advance his own business growth, but puts just as much effort into serving his clients needs!"
— Kenny Joss, KJ Concepts
We are pleased to be listed as one of the Top 3 Videographers in Calgary, AB, by Three Best Rated. Thank you to the Three Best Rated Team!
“We would like to Thank You for providing consistent high quality in your area of business. Our review team either approved or updated your business listing using our 50-Point Inspection which includes everything from checking reputation, history, complaints, ratings, nearness, satisfaction, trust and cost to the general excellence.”