Episode 4 – Online Reviews

In this video we talk about why online reviews matter and the different online and social platforms you should consider when thinking about reviews. The most important point are that online reviews build credibility for your business and reviews on Google improve your search ranking especially in places.

0:30 Where reviews can be found online
0:40 Reviews on Google
0:51 Why a good online reputation is important
1:15 Dealing with negative reviews online
1:25 Gathering reviews
1:37 Reviews on Facebook
1:55 Industry specific reviews
2:05 How reviews affect ranking and SEO
2:27 People trust online reviews
2:32 A summary of why online reviews are important
2:50 Having reviews on your website

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Capitalizing on Content is a web series focusing on things new entrepreneurs and business owners might not know about online marketing, media production and using social media. We are going to have topics ranging from how to get clients as a creative to how to get your own amazing-looking website at a low cost. Online marketing and video is the way of the future and businesses still advertising on bus benches are starting to struggle. More and more of people’s attention is spent on their phones on social media and email and less and less in real life. This means marketers need to buy a chunk of this attention and social media is one of the best ways to do that. Be sure to follow along as we give you tips to help your business build an online presence and reach your ideal clients.

Symbol Syndication can provide services to help you manage and promote your online reputation. Contact us to learn about this service and more

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